The “Build in Canada” conference — meant to showcase innovation, growth, and the promise of a thriving entrepreneurial ecosystem — is costing CA$1,124.33 for a general admission ticket. That’s not support. That’s gatekeeping.
This is exactly the kind of systemic barrier that pushes talented, scrappy entrepreneurs — the ones we claim to champion — to the margins. If attending a basic industry event costs the equivalent of a month’s rent or a startup’s runway for tools and subscriptions, how are we supposed to build anything in Canada — let alone for Canada?
It’s time we had an honest conversation about what real support for Canadian entrepreneurs should look like.
1. More Affordable Conferences & Events
We need to rethink how we give startups visibility. Too often, speaking slots, demo days, and vendor booths come with massive price tags that only well-funded or already-established players can afford. That leaves bootstrapped or early-stage founders locked out of the very rooms where connections and credibility are built.
2. Value Shouldn’t Only Be Behind a Paywall
There’s this idea in the startup world that access equals exclusivity. But the most innovative ideas often come from the least connected people. Locking resources — panels, talks, advice, mentorship — behind massive price tags means we’re ignoring a huge pool of talent.
3. Build for Canada, Not Just for Corporations
Many of these events have shifted from founder-first to sponsor-first. Big brands and consultancies are now the primary beneficiaries — not the builders in the room. What does that say about where our values lie?
If we’re going to use the phrase “Build in Canada,” then let’s make sure it includes those who are still building from scratch.
4. Real Support Is Structural, Not Symbolic
It’s easy to slap together a “diversity panel” or a startup-themed breakout session. But real support goes deeper — it’s about creating infrastructure and opportunities that don’t just include everyone, but actively invest in everyone.
Entrepreneurship Needs to Be More Accessible
We talk a lot in Canada about fostering innovation. But innovation doesn’t just happen at events with white tablecloths and six-figure sponsorships. It happens in libraries, coffee shops, basements, and public parks. It happens when people are given the chance to show up — without going broke doing it.
If we want to build a Canada that truly supports its entrepreneurs, we need to fund access — not exclusivity. Let’s stop pretending a $1,124.33 ticket is “normal” for a one-day conference— and start building something better
